2018-2019, Digital

A variety of projects I designed for digital marketing and e-commerce at Allbirds as a Junior Designer.

Email: Art directed and produced a series of emails on fun and creative ways to style your Allbirds laces. 


Performance Marketing: Created and produced motion graphics for ad content for Facebook, Instagram, Pinterest, and Google Display ads using After Effects, Photoshop, and Google Web Designer. 

Web Design for E-commerce: Designed in collaboration with the e-commerce team and developers, I redesigned the Product Detail Page and Help Center. 

Product Detail Page - Redesigned the PDP to accomodate for international expansion and sizing and ADA compliance (AA standard). 

Help Center - Redesigned the Help Center Page to align with Zendesk Customer Experience needs, common searches, and decrease customer calls to the CX team.